Tribe shortlisted a number of recruited candidates, conducting a rigorous first-round interview.

Then followed a face-to-face interview at Barbour HQ, plus a final John Lewis interview and store approval sessions at each of the John Lewis stores.

​A core team of Barbour Brand Consultants were selected and trained to work within 10 John Lewis stores, covering a total of 634 in store days between AW14-AW16.